Vision, Mission and Values


To be a leading company in the light alloy wheels market, keep employees motivated and entrepreneurs, as well as highly qualified partners, promoting the human relationship as a source of energy for constant improvement and to be a reference in added value for shareholders.


Our goal is to produce quality alloy wheels for the entire active market, generating jobs in a way that contributes to the sustainable development.


  • Health and safety of workers;
  • Innovation, creativity and flexibility to solve problems;
  • Respect for people and their development;
  • Quality and reliability of products;
  • Respect for the environment and the community around us;
  • Search for cost reductions;
  • Trust relationship with customers, suppliers and employees.